BREAKOUT & SEEK
EXPERIENTIAL DESIGN: BREAKOUT&SEEK
Do you recall seeing upwards of 300 people roaming downtown KC and hunting down people in shark costumes? You probably stumbled across Breakout&Seek.
This city-wide scavenger hunt took the immersive and interactive experience of escape room puzzles out into our own community. Each month a neighborhood of Kansas City was chosen and along with it a number of local sponsors who graciously donated fantastic prizes from gift cards to skydiving lessons. Such partnerships included Quay, The Sundry, KC Soda Co, Thou Mayest, Alamo Drafthouse, Blip Roasters, and many more. Clues for the scavenger hunts were accessed through a mobile device but required groups to explore parts of their community often overlooked. The following this series grew over its one year span is one I will never forget. Groups of friends came together monthly to conquer these scavenger hunts, many creating team names and even homemade team t-shirts. The tag #BreakoutandSeek soon filled with families coming together and exploring different parts of the city as they moved from clue to clue.
Breakout KC 2015-20616
Role: Scene & Experience Designer
Responsibility: Organized Events, Secured Local Sponsors, Designed Hunt (Route, Puzzles, Clues, etc.), Web Design, Graphic Design, Marketing
Applications: Scavenger Hunt Event, Website, Social Channels